PRESS

	[Sherman Oaks Sun]
	"The young fashionista was none too pleased with the traditional backpacks and duffle-style bags she encountered, so she tapped into the amateur seamstress within and set out to craft a one-of-a-kind bag that resembled an actual baseball."

	[KFWB Radio Interview with Tracie Savage]
	"I was looking for something to carry my pom poms, foam finger, peanuts, water bottle, binoculars in while going to Dodger Games. When I went up to the Top Of The Park Store, all I could find were the traditional duffle and backpack style bags."

	[Inside Dodger Baseball, June 2004]
	Show #19 Air Dates: June 5, 2004 - June 18, 2004 Segment: The Bag Lady, J.J. Matis

	[LadiesWhoLaunch.com Feature]
	"I have had a sewing machine since my teens, so I decided to make a bag for myself that resembled an actual baseball. Immediately I was inundated - at my seat, in the concession lines, in the ladies room, everywhere I walked around the stadium - with questions. Everyone wanted to know, ‘Where did you get that adorable bag?!’ "

[Los Angeles Daily News, February 20, 2003]

"J.J. Matis almost has fame in the bag. As the creative force behind J.J. Creations, she's landed her purses in Staples Center and Dodger Stadium, pitched them to rock bands and ballplayers. Her latest offering, a graffiti-inspired collection of Los Angeles Lakers bags, sold out from Staples' Team LA shop in its debut during the team's last homestand. And though the dynamic entrepreneur has enjoyed her success so far, she's feeling restless."

	[Entrepreneur Magazine, December 2001 Issue (pg. 122)]
	"Jaime 'j.j.' Matis has her eye on Olympic Gold. No, she's not an athlete, but she loves sports. An avid Dodgers Fan, she designed a backpack shaped like a baseball to wear when she goes to games. After being asked again and again where she'd purchase her creation, Matis knew she was on to something."

	[CLU Magazine Feature Article, July 2001]
	"J.J. Matis hit the ball out of the park with an idea she developed while a graduate student at CLU. Turning her lifelong passion for sports into a promising business venture, Matis, 30, is producing unique ball-shaped bags for professional sports teams."

	[Santa Barbara News Press, May 2001]
	"Baseball fan and entrepreneur J. J. Matis has big dreams to elevate her company to the major leagues of business. Last year, Matis created a baseball-shaped backpack as a final project for her MBA degree. The product helped her launch a business when Major League Baseball and the Los Angeles Dodgers decided to license and sell her bags at Dodger Stadium."

	[Ventura County Star, April 2001]
	"She certainly doesn't look the part, but around Dodger Stadium and the Staples Center, J.J. Matis is known as 'the Bag Lady'. A bright, energetic and tenacious woman, Matis is a fixture at the Dodgers' and Lakers' home games. Usually, she can be found telling a questioner that a distinctive ball-shaped Dodgers or Lakers backpack like her's can be purchased at the team's gift shop."

	[To Tell The Truth Game Show, October 17, 2000 (initial air-date)]
	"It's time to play To Tell The Truth. You know how the game is played. All three of our players claim to be the real J.J. Matis. Two are lying and one has signed a statement, swearing to tell the truth. Your job is to find out who that is."

	[ABC - Eye On L.A. Feature on Young Entrepreneurs, September 16, 2000]
	"Matis' love for the Dodgers started when she was only 11 years old, attending every home Dodger game with her fathers' annual season pass. It was her fanatical devotion to the Dodgers that inspired her to create the entrepreneurial project of her dreams."

	[Los Angeles Times Feature Article, July 12, 2000]
	"Sports fan J.J. Matis can hardly wait for the Dodger game Thursday night. But she'll be watching the action at the Dodger merchandise stands more closely than the battle with the Anaheim Angels on the field."

	[Los Angeles Daily News Feature Article, June 19, 2000]
	"When Sherman Oaks resident J.J. Matis first approached manufacturers with her "baseball backpack" concept, she said she met a wave of skepticism."

	[Studio City Sun]
	"J.J. Matis steps lightly over giant boxes crowding the floor of her father’s apartment in Sherman Oaks. Thirty-something and vivacious, she describes their contents: 'These are Lakers graffiti travel bags, totes and handbags. These are Clippers. And these are for the Kings. And they all have to be in the Staples Center, ready for the first games, all of which start in October.'"